By John Mack Freeman
Everyone has a brand. Whether you’re managing it or not is an entirely different question.
I’m getting my MLIS right now, but before this, I was the marketing director of a statewide photography company and I’ve worked in PR and content development for a lot of other people. I think it’s incredibly important to have a personal brand. I know that it’s not something that we like to think about. Everybody wants to be unique and … Read the rest